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What Are the Basic Principles of Agile UX in 2024?

Written By Zainab Aftab | Last Modified On April 22, 2024

When a person visits your website or application, their User Experience (UX) is determined by how well your design team has worked for it. Web developers and UX designers use Agile techniques to yield high output from their UX design. With so much competition in the market, it is crucial to use the best design methods for your end product to stand out. To fulfill this purpose designers use agile techniques in their UX design. In this blog, we will learn in detail about everything related to Agile UX design and how it benefits designers.

What Is the Agile UX Definition?

In software development, Agile UX methods are used for combining principles of agile development with UI/UX design approach. Both terms have a lot in common which is why a collaboration between the principles of these terms provides excellent outcomes. In UX designing and software development, the team always has to constantly communicate and plan for the projects, therefore, the agile approach is best suited here to provide a framework for UX designers.

This approach makes the software development life cycle process easier for the designers and more enjoyable at the same time. This is because of the iterative principles of agile development that make it a user-centered approach which is highly needed in a well-designed UX.

Relationship Between Agile and UX

Let’s understand the relationship between UX design and agile software development. Even though agile software development and UX design are two different concepts but combining them together has resulted in the latest strategy which helps designers a lot in their SDLC. It is a continually evolving relationship as developers are always finding ways to better adapt to agile methods in their projects.

As UX design is an empathetic, intuitive, human-centered design approach, it demands a framework that helps to incorporate improvement at every step. Therefore, combining agile principles and best practices in UX design helps to achieve the main goal of a project with increased efficiency and reduced waste. Designers can also better respond to change with this technique.

Agile UX vs Lean UX

Although Lean UX and Agile UX are both the best methodologies for UX designing, they have a slight differences in definition and application. Lean software development is in fact a subcategory of agile methodology which focuses on reducing process waste. It uses a Minimum Viable Product (MVP) strategy to find out the elements which customers demand and iterate accordingly.

Lean UX describes methods of product development that are based on building, measuring, and learning. Agile in UX design focuses on uniting developers to work through constant iterations and develop a smooth flow of product development. Both methodologies have the same goal of achieving continuous improvement which results in a high-quality end product but they use different tactics to achieve this.

Also Read: Quality Assurance.

Basic Principles of Agile UX

Like any project management approach, agile UX has some basic principles that must be followed to fulfill the purpose of the project. This approach uses 7 basic principles to produce high-quality software products. Read in detail about these principles below:

  • Real Timelines
  • Working designs through all stages
  • Change Responsiveness
  • Flexibility and Adaptability
  • Cross-Effective Communication
  • Feedback Mechanism
  • Continuous Testing

1- Real Timelines

Agile UX principles demand realistic timelines. Why? Well because many times project managers or key stakeholders set up unrealistic deadlines for project completion. But UX designing is a collaborative task that cannot be performed properly if there are no unanimously set time frames.

That’s where agile fundamentals help you. You can plan and divide your project into sprints. Daily scrums are also held to track the progress of the project’s tasks. This practice keeps everyone updated and nobody would be off track.

Also Read : The Major Differences Between CDO VS CTO

2- Working Designs Through All Stages

Agile focuses on developing techniques for the fast delivery of working designs. The goal is to make an interactive prototype. Therefore, an iterative and incremental approach is used by which a product goes through various stages before the final version is presented. In the end, the users can actually interact with the product that is created for real-world environments.

3- Change Responsiveness

Agile provides a flexible approach to product or service design. It creates an atmosphere of change responsiveness through iterative development. Designers must stay updated with the needs of the project and the demands of the customers.

4- Flexibility and Adaptability

In this digital age, it is important for products to be adaptable and flexible. UX products have to be updated frequently for several reasons. Designers are expected to solve problems related to UX design as soon as possible. That is where flexibility benefits you. It also helps in minimizing time and resources. 

Also Read : Top Guide On eCommerce Mobile App Development

5- Cross-Effective Communication

For a design project, communication across teams is essential to create value for customers. When different designers come together to brainstorm on a project, each comes with their own creative ideas. It also helps in immediate problem-solving. Although, it is the responsibility of the scrum UX manager to foresee how to manage cross-communication among teams. It is important to keep everyone on the same page so that there are no disparities in the design.

6- Feedback Mechanism

User feedback is important for each phase of the UX design. The sprints in agile help you in the process of feedback mechanism. Through each iteration, user feedback is taken to make the design approach unique and effective. Designers have to be open to feedback and embrace the need to make necessary changes.

7- Continous Testing

The last principle of agile design in UX is continuous testing. Without constant testing, you cannot evaluate the progress and quality of your UX design. The aim is not only to highlight issues in the design but also to check whether it aligns with the client’s requirements or not. The agile approach heavily depends on testing and taking user feedback for the improvement of design. That is why this technique works best for creating a valuable UX design project.

Why Is Using Expert UX Specialists in Agile Important?

A competitive and responsive design makes your product stand out among your competitors. Design is not just about aesthetics, it is something that defines your user experience (UX). Embracing the design in the early stages of the project development life cycle is the best technique for UX enhancement. Expert UX teams understand this concept and are attentive to detail.

Specialists know how to incorporate continuous improvement and use agile development in a UX design project. It has been proven through research that a user-centric company survives in the longer run. An agile UX team should use agile principles from planning to portfolio and to the final development.

If you hire an expert UX specialist for the project, that person comes with intuitive ideas and can touch customers’ pain points. They will be able to ensure that the product you are building is for the right audience and built with the right techniques. On the other hand, a regular UX designer will only provide you with a traditional process of designing.

This process will involve fewer engaging steps for the stakeholders and you might not get what exactly you desire for your business. Change of mind at the end of the development phase can also be a disaster, therefore, using agile in UX is the best method for incorporating change at every stage of the project while planning it carefully.

Also Read : Benefits Of Creating A Successful Banking Application

Benefits of Agile UX Process

Let’s look at the main benefits that you gain from implementing an agile approach in UX design projects:

  • Experimenting and testing new ideas cost less.
  • Developers get to improve their skills with regular feedback and Quality Assurance.
  • You can figure out and remove bugs and issues faster.
  • There is a whole community of agile UX practitioners and you can seek help from them.
  • Your project is more adaptable and responsive to change.
  • You can launch your project quicker within the required deadlines.
  • You can reduce the waste of resources.
  • Interactive teams create better and more innovative ideas to solve problems.
  • You get to have the benefit of streamlined processes.
  • Agile gives you a constantly improving vision of the UX design project.

Disadvantages of the Agile UX Approach

This approach also has some negatives which you need to know before adopting it:

  • Unlike the waterfall methodology, agile focuses more on the development phase than planning. You plan along the way but you are always in the hurry to complete tasks rapidly.
  • It focuses more on continuously focusing on the development process and less on the design phase.
  • It’s harder for every member to pick up the same speed as others.
  • A new recruit in the middle of the development phase cannot easily catch up.
  • It is difficult to measure the progress of the project.
  • There is no clear end to the projects if you are always continuously improving.
  • Your product could lack design from a UX information architecture point of view.
  • You need to plan a long-term vision for the project carefully otherwise you might face increased risks.
  • It cuts off the time dedicated to the design thinking process.

12 Tips for Implementing Agile UX

Now that we know everything related to agile development in UX, let’s see how you can properly implement it. Here is a list of tips that you should use to manage your UX design project with agile methods:

  1. Stakeholders and team members should be aware of the UX agile process strategy.
  2. Dont’worry about the perfection of the product but improve it through iterations.
  3. Train your team for following an agile approach in Ux designing.
  4. Monitor whether your agile strategy is working fine for the project or not.
  5. Be prepared to improve or respond to change anytime.
  6. Test the previous cycles of the project, analyze its current situation, and plan for the future.
  7. Get an expert UX designers team to collaborate.
  8. Be prepared to work with collaborative brainstorming instead of just focusing on completing your own job.
  9. Start from the basics of agile principles instead of forcing perfection on the team.
  10. Tailor the agile processes to your requirements for the project by engaging with the project team.
  11. To ensure effective collaboration, use tools like Asana, Trello, Google Drive, Basecamp, etc.
  12. Embrace feedback openly and help your team to make iterations a habit.

Also Read : How to Hire a dedicated development team?

Hire Hapy Design for Agile UX Design

If you are looking for world-class UX designers who excel in using Agile techniques in UX design, you have come to the right place. Hapy Design is a group of smart and creative people that don’t just follow trends but also create them. We work hard to solve business challenges with design & technology like no other. We offer services like mobile apps, web design, and product design at 30% less cost. We are experts in using UX agile processes to unify your brand and maintain your signature style everywhere.

For more information visit our website.


Agile UX is a team management approach that is aimed at optimizing processes for continuous improvement through iterations. Once you get used to applying agile principles in your Software development projects, you will ace the art of lean management. You will also notice that these methods reduce the costs of the project and help you to gain positive customer feedback. The best thing you can do to ensure proper agile development is to allow your team to participate in decision-making. These habits develop a prosperous organizational culture. These are not just mere philosophies but it is proven through research that UX designing with agile principles ensures tremendous outcomes. We hope this blog helped you understand everything related to this subject.


What Is Meant by Agile Release Train?

Agile Release Train (ART) is a group of several agile teams, working together to achieve a defined goal for a project. It includes all the members needed for development, testing, deployment, and implementation in SDLC.

Why Do We Need an Agile UX Workflow?

Agile and UX workflow will help you integrate the skills of a UX expert with agile techniques. This method of creating software products makes tasks easier for UX design teams and produces better results.

What Is the Agile UX Design Process?

It is a user-centered design process that includes all the necessary steps needed in UX design but integrates them with the concepts of agile development and lean-approach.